This week’s collection of top search articles and resources on internet marketing includes tips about writing great headlines and social posts, going viral on slide sharing sites, and understanding and utilizing the latest services from Google.
- A scientific guide to writing great headlines on Twitter, Facebook and your Blog. Want to write headlines that lead to click throughs? This guide will tell you what works best on Twitter, how to approach Facebook posts, and tips for writing great blog post titles (from bufferapp.com).
- Thought Google Analytics was all about SEO? Think again. Smart marketing analytics extend beyond tracking SEO, if you want to know how all your efforts are paying off. This post discusses tracking different marketing channels such as organic search, paid search and display, social media, email marketing, and conversion rate optimization (from distilled.net).
- Website Satisfaction By Google Consumer Surveys — For Free. Google’s Website satisfaction surveys let you put a visitor survey on your site for free, in order to collect direct feedback from searchers—normally an expensive and time-consuming process (from plus.google.com).
- How Meeker’s ‘Internet Trends 2013′ Became the Most-Viral Deck on SlideShare. Want your presentation to go viral? Read this case study on the most viral presentation to date on SlideShare, reaching 1 million views in just four days (from SlideShare.net).
- How to Integrate Social Media With Your SEO Campaign. Learn all about the art of search marketing integration, which combines traditional SEO and social media marketing, both of which rely on quality content, trust building, and brand establishment (from HuffingtonPost.com).
- The Real Impact Of Mobile On Marketing: More Visual Content. See how key statistics on mobile content growth provide insight into how content is produced today and how it will be approached tomorrow (from MarketingLand.com).
- Google Local Carousel Results: Where Do Users Click Most? Learn more about the challenges and opportunities of Google’s new local results after the first week, including where users clicked the most and what it all means for SEO (from SearchEngineWatch.com).
- 10 Tips for Facebook Marketers Crafting Status Updates [Infographic]. Whether it’s intended or not, your Facebook status update is always promoting your brand and product. It’s hard to walk the line between connecting with customers and making sales, but these 10 tips from Facebook page builder provide insight about how to create posts that do both, without making it obvious (from SproutSocial.com).